Stedelijk Museum 's-Hertogenbosch, 2014
Duration: 2014 - 2016www.reinventinghappiness.nl...participants:Annet van OtterlooProduction, Development of the artwork
Location: Stedelijk Museum 's-Hertogenbosch
Number of stages: 3
Geregisseerd Geluk (STAGED HAPPINESS) is part of the 3-year exhibition series Reinventing Happiness. The search for happiness is conducted in such an intense, all-encompassing way nowadays that it makes many people deeply unhappy. A vicious circle arises as our collective depression sends us on a new quest for happiness over and over again. The cycle seems inevitable and doomed. Escape is no longer possible.
In collaboration with theatre maker Paul de Bruyne Jeanne van Heeswijk started a search for Reinventing Happiness. This resulted in the art project Staged Happiness that over 3 years unfolded in 3 stages. The project started in the Stedelijk museum with no certainties and few assumptions, but with the idea that a sitcom, a blijspel (a Dutch term for situation comedy), will served as a launch pad. The word 'blijspel' comes from another time and place, when happiness was an everyday thing. It’s a destination you arrive at by doing.
Comedy rests on the pleasure of shared frivolity. So Van Heeswijk and De Bruyne searched for players willing to venture fearlessly onto the field and throw themselves into the game. A desperate search for natural happiness in an era when manufactured, reproducible bonheur is for sale in potion and pill form. In order to get the party started, public auditions for a “happiness play” where held at the museum. The auditions delivered a taste of unparalleled happiness. A steady group of participants continued to work together even after the activities in the museum where finished. The project was finally rounded off with a massive march of Happiness through the streets of ‘s-Hertogenbosch. A public exercise in the search for a collective Happiness experience.
Aram VoermansReporting in image
Janneke AbsilGraphic design
JeanneworksDevelopment of artwork concept , Development of the artwork , Advice concerning content
Joanna van der ZandenDevelopment of artwork concept , Financial support, Creating space
Lodewijk ThijssenTechnical realisation, Spatial design
Noorderpoort Samen DoenCreating space , Participation in realising artwork
:. Sierra Tjin-A-KwieParticipation in realising artwork
:. Drive-in Disco De RegenboogContributing one's own artwork
Paul de BruyneDevelopment of artwork concept , Written or oral text contribution , Inspiration/knowledge sharing
Peter van DoremalenParticipation in realising artwork
Pieternel de WinterProduction, Communication, Development of the artwork
Stedelijk Museum 's-HertogenboschCreating space , Development of artwork concept , Financial support