The goal of DE WIJKKEUKEN VAN ZUID (the Neighbourhood kitchen of South) is to put the area on the map as a location where unique products are available, cooks and inhabitants make the best dishes and unique cooperation s are possible between inhabitants and entrepreneurs. By keeping production within the area the independency of the economic and social position of the inhabitants and entrepreneurs is actively stimulated. This way the Neighbourhood Kitchen forms an important link in the shaping of the area's image.